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I’ve noticed that Google analytics is not accurate when it comes to tracking website visits.
For example when we send out an email campaign it shows 161 people visited a certain page but Google analytics only picked up 15 of those visits.
Is this a theme issue since there is only one place we plug in the Google analytics tracking code? Could there be some issue with certain pages not being tracked properly because of where the code is placed?
I need to get to the bottom of this and not sure if the discrepancy is caused by my website, my email, or Google analytics. For the record I highly doubt it is caused by my email as I can go in and see each individual within those 161 visits.
Hey There,
You can see visits of your website which means Google Analytics is working properly.
Yes, this might be the problem with your email or some other service which you are using. Google Analytics works perfectly in this case.
You can remove and reinstall it back to your site and follow the same process once again if any doubts with the plugin. Otherwise, there is no need to check for it, just make sure to check other services you are using with it and fix it up!
Thanks for understanding!
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